Preppr and Motorola Solutions: one program, proven in practiceSee the partnership →
Preppr — The Preparedness Operations Platform
Sign in Book a demo
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Preparedness that compounds

In partnership withMotorola Solutions
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Trusted by preparedness professionals across

  • Mono County EMS Rescue
  • California Department of Public Health
  • Memorial Sloan Kettering Cancer Center
  • Redrock Entertainment
  • Nextline Strategies
  • American Red Cross

built on the standards you answer to

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Industrial facility at dusk with connected data panels

The real problem

You’re running an operation. You’re forced to work in fragments.

Preparedness isn’t a project with an end date — it’s a continuous operation against a complex adaptive system, where threats shift, capabilities change, and people move on. But traditional processes and most software treat it as a pile of one-off projects — an exercise here, a plan there — so the work often resets to zero, and you’re left outmatched by how fast the threats multiply.

1The plan goes stale the day it’s filedA static PDF can’t keep up with a moving threat environment.
2Your analysis, assessment, and exercising start from scratchLast year’s findings live in a binder no one reopens.
3Learnings rarely stickEvery exercise and event surfaces hard-won lessons — but they’re seldom captured systematically, and walk out the door when people do.
What goes in · Your real complexity
Local nuanceEdge casesHard-won judgmentWeak signalsPartner realitiesLast year’s findingsShifting threatsWho actually decides
The variety that actual readiness requires.
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What comes out · A compliance receipt
Exercise completed ✓
A thin, generic document that certifies preparedness happened — and stops learning the moment it’s saved.

Adding AI to that process — without accounting for your true complexity — just makes the receipts faster. Faster documents don’t create preparedness.

The shift

Documents don’t help you make decisions. A system that informs them does.

Preppr captures your real complexity and puts it to work — so instead of resetting to zero, your preparedness work compounds. Every plan you load or write, every exercise you run, every decision your team makes feeds one living system — and flows back to inform the next call you make.

Let’s be clear Yes, Preppr is AI-powered. That’s the floor — not the feature. Every tool claims AI now. We did something harder: we wired a language model to a deterministic rules engine — so the words are fluent and the facts are checked, every rule cited, every number traceable. And it sits inside a system that compounds: every plan, exercise, and finding works together to inform your next decision.
Language modelThe words are fluentDrafts scenarios, injects, and reports in your voice.
Rules engineThe facts are checked1,500+ rules from doctrine and regulation, every one cited.
KnowledgeThe system compoundsEvery plan, exercise, and finding informs the next decision.

Grounded, not guessing

An engine built on doctrine — not a chatbot improvising

Preppr doesn’t hand you a confident guess. Its Compliance & Operational Physics Engine grounds every output in rules extracted from federal doctrine and national risk data — and cites its sources, so what you take upstairs holds up.

1,500+Rules extracted from federal doctrine, national guidelines & regulations
16Sectors covered, end to end
3,232U.S. counties of FEMA risk data
100%Every output cited & faithfulness-scored
✓ SOC 2 certified✓ Authorized for California state governmentHow we keep it trustworthy →

Why it’s different

A preparedness workspace — not a chatbot

Anyone can bolt AI onto a document. That gives you faster paperwork. Preppr is built to make you more ready, not just more productive.

An AI document toolFaster paperwork
  • ✕Chats with your docs; forgets when you close the tab
  • ✕Generic output from a community template
  • ✕Plausible answers — no way to check them
  • ✕Every project starts from a blank page
PrepprPracticed readiness
  • ✓Remembers everything and connects it into one system
  • ✓Modeled on your posture, doctrine, and hazards
  • ✓Grounded and cited — defensible by design
  • ✓Compounds — every cycle starts ahead of the last

One platform. Assess to improve.

Welcome to preparedness operations

Preppr is the platform for the people accountable for readiness

Preppr is an AI-native preparedness operations platform from Preparedness Innovations, Inc. It runs the full continuum: assess your plans, engage your stakeholders, design HSEEP-aligned exercises, deliver them in person or virtually, and turn findings into improvement. Every output is grounded in your own plans and checked against doctrine.

1,500+compliance rules checked
100+ready-to-run scenarios, out of the box
16sectors covered, end to end

Preppr has a plan that fits

{{ planIcon }} Preppr Professional Complete Preppr with all features. Assess, engage, design, exercise, and improve.
$833/mo
billed $10,000 annually
BasicPerfect for accessing core features.
  • ✓Ask Preppr (Agentic Assistant)
  • ✓Secure Document Library
  • ✓Exercise Designer
  • ✓Personalize Preppr profile
  • ✓For 1 user
$250/mo
billed $3,000 annually
Sign up
EnterpriseFor complex organizations with special requirements.
  • ✓Access all Preppr features
  • ✓SSO integration
  • ✓Customized commercial agreements
  • ✓White glove support
  • ✓Customizations available
$20k/yr
starting price, billed annually
Get in touch

Discounts available for public sector users. Email connect@preppr.ai to learn more.

Already a Motorola Solutions customer? See how Preppr works with your program.

Your plan shelf

How ready is your plan?

One tile per plan. Move the levers to your program and watch what a year of practice validates, what it finds, and what it returns to the mission.

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Learn

Guides for the whole continuum

Don’t believe us. Believe our users.

“Preppr delivers technology that adds real value and impact for everyone in the exercise space. It's truly game-changing.”
Brandon TorigianChief, Recovery & Evaluation Section · CA Dept of Public Health
“When you’re one person trying to do more with less, Preppr makes a huge difference in what I can get done in a fiscal year.”
Bri Chappell-McgovernEmergency Preparedness Manager · Mono County, CA
“Preppr is doing things that I could only dream of with my current methods. It's accessible without deep technical skills or an array of AI tools.”
Jason HossIT-DR Coordinator · Memorial Sloan Kettering Cancer Center
“I’m just starting to use Preppr, but already it’s better and faster than traditional exercise design methods.”
Bryan FriedersDirector of Health & Safety; Fire Chief (Ret.)
“I applied a scenario that I’d typically see within the electric utility industry. Preppr caught on QUICK and talked the talk.”
Cassandra M.Emergency Management Pro · Private Energy Sector
“I just see a huge place for this in the water sector.”
Christine HerndonFounder & Managing Principal · Nextline Strategies

The most prepared won’t be those with the most tools — AI or not. They’ll be the ones whose preparedness operation compounds.

Preppr is built for that.

For practitioners

Start freeSpin up your workspace and design your first exercise this afternoon. No credit card.Create your account

For leadership

Book a walkthroughSee how Preppr fits your team, your disciplines, and your procurement path.Book a walkthrough
9:41
‹Inbox⌃⌄
Disasters don’t RSVP. Be ready anyway.
PPreppr9:02 AMto me
Preppr
This month, we look at what makes an exercise finding stick, from the hotwash to the next cycle. Inside this issue: • Writing injects that test one objective
• NERC CIP-008 testing checklist
• Tracking corrective actions across cycles Read the guide

Newsletter

Preparedness notes in your inbox

A monthly read on exercise design, compliance changes, and what is working in preparedness programs.

FAQs

Questions about readiness? Ask away.

Can’t find what you need? Our team works with emergency managers every day.

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Error 404 · Page not found

This page wasn’t in the plan

The link may be out of date, or the page has moved. Every good exercise has a fallback. Here are yours.

Pricing

Preppr has a plan that fits

Power, speed, and scalability for all.

{{ planIcon }} Preppr Professional Complete Preppr with all features. Assess, engage, design, exercise, and improve.
$833/mo
billed $10,000 annually
BasicPerfect for accessing core features.
  • ✓Ask Preppr (Agentic Assistant)
  • ✓Secure Document Library
  • ✓Exercise Designer
  • ✓Personalize Preppr profile
  • ✓For 1 user
$250/mo
billed $3,000 annually
Sign up
EnterpriseFor complex organizations with special requirements.
  • ✓Access all Preppr features
  • ✓SSO integration
  • ✓Customized commercial agreements
  • ✓White glove support
  • ✓Customizations available
$20k/yr
starting price, billed annually
Get in touch

Discounts available for public sector users. Email connect@preppr.ai to learn more.

Already a Motorola Solutions customer? See how Preppr works with your program.

Testimonials

Don’t believe us. Believe our users

We’ve earned the trust of users in government, healthcare, critical infrastructure, and private enterprise.

“I'm just starting to use Preppr, but already it's better and faster than traditional exercise design methods.”
Bryan FriedersDirector of Health and Safety; Fire Chief (Ret.), Redrock Entertainment
“I applied a scenario that I’d typically see within the electric utility industry. Preppr caught on QUICK and talked the talk.”
Cassandra M.Emergency Mgmt Pro, Private Energy Sector
“I just see a huge place for this in the water sector”
Christine HerndonFounder & Managing Principal, Nextline Strategies, LLC
“Preppr delivers technology that adds real value and impact for everyone in the exercise space. It's truly game-changing.”
Brandon TorigianChief, Recovery & Evaluation Section, Center of Preparedness & Response, CA Dept of Public Health
“When you’re one person trying to do more with less, Preppr makes a huge difference in what I can get done in a fiscal year.”
Bri Chappell-McgovernEmergency Preparedness Manager, Mono County, CA
“Preppr is doing things that I could only dream of with my current methods. It's accessible without deep technical skills or an array of AI tools.”
Jason HossIT-DR Coordinator, Memorial Sloan Kettering Cancer Center

Company

Redefining how you design and run tabletop exercises

At Preppr, we believe that every great idea needs a passionate team to bring it to life. Our crew is a blend of seasoned practitioners, creators, strategists, advisors, and innovators united by a shared mission: to simplify and empower modernized disaster preparedness.

Photo of Justin Snair, founder of Preppr

Meet the founder

Justin Snair

Founder & CEO

During my 20 years in disaster management, I've seen the same thing over and over. Preparedness trapped in a paradox. It's where there's most potential for positive impact, yet burdened by high costs, outdated methods, and an inability to prove it works. But I've seen what's possible when the right tools meet real expertise. That's why I founded Preppr—the new operating system for preparedness. We're making powerful tools accessible to every community, removing barriers, and helping people build real resilience. We aren't building an incremental improvement. We are fundamentally reimagining how we prepare.

People

Meet the team

A collective of creative minds, pushing boundaries driving real change in how we prepare for emergencies.

Advisors

Our advisors

Practitioners, researchers, and operators who guide Preppr on policy, science, procurement, and growth.

Startups & investorsEric Marcoullier
Government relationsSteve Palmer
Business & financeGary Reeve
AI policy & lawJoy Park
ResearchRachael Piltch-Loeb
Science & innovationLeremy Colf
Practice & scienceMeghan McGinty
Device & procurementJulius Macatangay
Cyber · Former CISANitin Natarajan
Healthcare & DRJason Hoss
Water Sector ExpertChristine Herndon
Emergency managementMatt Green

Contact

Let’s talk

Inquiry

We'd love to hear from you!

Whether you have questions, feedback, or just want to say hello, we’re here to listen. Reach out to us anytime, and we’ll be happy to connect and assist you in any way we can.

connect@preppr.ai

Where to find us

Denver
9878 W Belleview Ave #5053
Denver, CO 80123

Definition

PrepOps

/ˈprep-äps/noun· operations

1.

preparedness run as a continuous operation — not a sequence of one-off projects — so every plan, exercise, and decision compounds into the next.

Also called: preparedness operations · See also What is preparedness operations?

From project to operation

Preparedness as a project
  • A plan you finish
  • An exercise you survive
  • A report you file
Preparedness as an operation
  • Continuous
  • Grounded
  • Living

Preparedness has been run as a project — a plan you finish, an exercise you survive, a report you file. Preppr runs it as an operation: continuous, grounded, and living.

Frequently asked questions

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Author & reviewer

Justin Snair

Founder & CEO, Preppr

Justin Snair has spent more than 20 years bridging local and national emergency management, with work spanning practice, policy, research, and technology. He founded Preppr to make rigorous preparedness accessible to every team, and he reviews the guides on this site.

Photo of Justin Snair, founder and CEO of Preppr

Credentials

  • 20+ years across local and national emergency management and health security
  • Led environmental health security at local health departments
  • Directed U.S. health security initiatives at the National Academies of Sciences, Engineering, and Medicine
  • U.S. Marine Corps combat veteran
  • Steering Committee, Public Health Extreme Events Research Network
  • M.P.A., information assurance and critical infrastructure protection, Northeastern University
  • B.S., health science, Worcester State University

Guides Justin reviews

✢ Always safe & secure

Trust must be earned

Responsible AI starts with vendors who prove their commitment through action, not marketing promises.

✓SOC 2 Type II audited✓Customer data never trains models✓Available through Carahsoft✓Progressing toward ISO/IEC 27001 and GDPR readiness

Leading by example

Earning your trust in real time

Preppr is building solutions with certified security standards, transparent AI processes and tech stack, and the unwavering principle that your trust is our most important asset. Check our Trust Center for the live status of the controls protecting your usage and data.

Open the Trust Center ↗

Policies & documentation

Everything your review needs

Security & complianceWe align our platform with recognized security, privacy, and governance frameworks to meet public-sector and enterprise expectations. Preppr is SOC 2 Type II audited and is actively progressing toward ISO/IEC 27001 and GDPR readiness as part of our ongoing compliance roadmap.Trust Center → Tech specsPreppr is built on a modern, cloud-native architecture with security, reliability, and scalability as core design principles. We disclose our technology stack, hosting environment, and key security controls so organizations can evaluate technical fit, compliance posture, and operational requirements with clarity from the outset.View details → Data & privacyWe are committed to protecting customer data and handling personal information responsibly. Preppr applies appropriate technical and organizational safeguards and maintains privacy practices designed to support regulatory requirements and customer trust as the platform evolves.View policy → Responsible AIEvery AI output is grounded in your own documents and checked by the Compliance & Operational Physics Engine. AI-driven, human-approved. Customer data never trains models.View policy → Terms of serviceOur Terms of Service define how Preppr is provided, how data is handled, and the responsibilities of both Preppr and our customers. They are designed to be clear, fair, and appropriate for professional and public-sector use.View terms → AccessibilityRequest our accessibility compliance documentation through the Trust Center.Request access → Cookie policyWe use limited cookies and similar technologies to operate our website and understand how it is used. Our Cookie Policy explains what we use, why we use it, and the choices available to visitors.View policy → ProcurementPreppr is available through Carahsoft, simplifying purchasing for government and public-sector teams.Talk to us →

Frequently asked questions

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The Preppr blog

On The Edge

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Complete a 60-second assessment

Exercise Designer building a tabletop exercise
Exercise Designer, the core of every demo

What happens next

  1. 1We review your answersSo the demo starts from your sector, your plans, and your hazards.
  2. 2A 30-minute walkthroughAssess, engage, design, exercise, and improve, shown on a scenario that fits you.
  3. 3Start a 14-day trialNo credit card required.

Tell us about your event

Photo of Justin Snair, founder of PrepprJustin SnairFounder & CEO, Preppr · 20 years in disaster management

What Justin speaks on

  1. 1AI for emergency managementWhere AI helps, where it does not, and how to evaluate it.
  2. 2Tabletop exercises that drive changeDesigning from your own plans and closing the loop on findings.
  3. 3HSEEP and after-action reportingTurning exercises into corrective actions that get done.
About Justin →

Start a partnership conversation

Current partner

Motorola SolutionsPreppr and Motorola Solutions: one program, from preparedness to response.See the partnership →

Who we partner with

  1. 1Technology and integrationsPlatforms that hold plans, alerts, and incident data.
  2. 2Resellers and channelsIncluding public-sector purchasing through Carahsoft.
  3. 3Consultants and associationsFirms and member groups who design and run exercises.

Solutions · By challenge

Start with the problem

Preppr runs the full preparedness cycle: Assess, Gather intel, Engage, Design, Exercise, Improve. Find the challenge your team is facing and see which part of the platform answers it.

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Bring us the one keeping you up

Bring a plan, a hazard or an unresolved finding. We will turn it into a working exercise.

Book a demo
PrepprMotorola Solutions

Preppr × Motorola Solutions

Motorola Solutions runs the program.
Preppr runs the practice.

Your plans, radios and control rooms are the infrastructure response already runs on. Preppr exercises them, tells you what happens, and feeds what it learns back into the program.

Your plan shelf

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How the two fit together

1 resilience operation, 2 jobs

A plan on file is not a plan that works. One side keeps the program of record. The other proves it performs under pressure, on a cycle rather than once a year.

Program of record

Motorola Solutions

Mission-critical communications and command infrastructure, connected with a complete platform for continuity, crisis and emergency management.

  • ✓Plans, procedures and annexes
  • ✓Radios, dispatch and control rooms
  • ✓Alerting, roles and command structure
  • ✓Risk and continuity management

Practice & proof

Preppr

Designs the exercise from those same plans, delivers it, scores it, and returns what it learns to the program.

  • ✓Exercises built from your own documents
  • ✓Decisions and timing captured live
  • ✓Gaps ranked against real capabilities
  • ✓Corrective actions tracked to closure
↓ Plans, roles, hazards, dataProven capability, gaps closed ↑

The exchange runs both ways. Your program context shapes the exercise. What the exercise finds updates the context.

The gap we close together

Documents do not mean you are prepared

Most organizations accountable for preparedness have a shelf of plans and no way to show those plans work. Adding AI to the documents produces the same documents faster. Practice is what produces evidence.

Assess→Engage→Design→Exercise→Improve↺

5 steps, in a continuous loop. Preparedness is never finished - should run as an operation rather than an annual event.

Three ways to run it

Different questions, different exercises

Each kind answers something the others cannot. Together they cover alignment, performance and coverage.

TabletopDiscussion-basedFacilitated, injects, decisions on the record. Proves shared understanding and plan coherence.
SimulationRole-based, timedPeople act in role against a clock while conditions evolve and choices carry consequences. Proves execution under pressure.
AgenticAgent-runPreppr Agent runs many branches with no calendar required. Finds where a plan breaks first, and multiplies the value of every human exercise.

Whatever the lane

Every exercise delivers 4 outcomes

1Decisions capturedWho decided what, when, and on what information.
2Gaps surfacedRanked against your capabilities, not a template.
3Performance measuredTiming, handoffs and information flow, scored.
4Improvements fed backTracked to closure, then re-tested next cycle.

Exercise one of your plans with us.

Bring a plan, a hazard or an unresolved finding. We will turn it into a working exercise.

Book a walkthrough

Or see the 2 working together at an upcoming event.

Introducing the Preppr Preparedness Operations Platform

Say hello to preparedness that compounds

Six integrated tools on one preparedness intelligence layer. Assess your plans, engage your partners, design and run exercises, and close every gap, grounded in your own documents.

app.preppr.ai
Exercise Designer building a tabletop exercise from your plans
Exercise Designer · Design
app.preppr.ai
Ask Preppr knowledge graph connecting plans, annexes, and after-action reports
Ask Preppr knowledge graph · Assess

Who Preppr is for

app.preppr.ai
Exercise Designer building a multi-agency wildfire exercise
A multi-agency wildfire exercise, drafted from the team’s own plans

Preppr is built for preparedness teams who:

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If you own a plan, an exercise program, or an improvement plan, Preppr gives you one place to run all three, grounded in your own documents and checked against the rules your sector answers to.

What's inside the Preppr platform:

Six tools on one preparedness intelligence layer, covering the full cycle:

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Underneath it all, the Compliance & Operational Physics Engine checks every AI output against 1,500+ rules across 14+ sectors, from HSEEP and ISO 22301 to NERC CIP-008 and FAA Part 139.

Still building exercises in documents and chasing AARs by email?

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14-day free trial. No credit card required.

Start your free trial

Built by practitioners

Preppr is built by Preparedness Innovations, Inc. in Colorado, with emergency managers, exercise designers, and continuity professionals who have run the exercises Preppr now helps you build. AI-driven, human-approved.

Get preparedness that compounds

Book a demo
Utility engineer with a tablet inspecting an electrical substationWater utility operator with a tablet inspecting a treatment plant clarifier at sunsetUtility field engineer reviewing a tablet at a wind farm at sunsetAirport operations officer with a tablet on the apron at sunsetTransit agency staff member reviewing a tablet on a busy station platform as a train passesClinical team collaborating at a hospital nurses’ stationHealthcare emergency preparedness teamStudents on the steps and walkways of a university campus in autumnBusiness continuity team planning over maps in an operations center at dusk{{ page.ix.alt }}

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The compliance clock

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When the auditor asks

Every step leaves evidence

Preppr records each part of the cycle as it happens, so the documentation exists before anyone requests it.

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Test the day you hope never comes

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Book a demo →

14-day free trial · No credit card required

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PrepprImprove
3 corrective actions to review
HighUpdate evacuation annex with partner contacts
MedConfirm backup comms with county EOC
LowRe-test notification roster next cycle
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You're in good company

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Inside Preppr

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Grounded in your plans

Bring your plans.
Own your readiness.

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Short answer

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Reviewed by {{ page.revName }}, {{ page.revRole }}Updated

Key facts
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At a glance

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Key takeaways

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How Preppr supports {{ page.continuumFor }} across the cycle

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Scenarios teams test

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Side by side

CapabilityPrepprGeneral-purpose AI assistants
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When to use each

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Key terms

Frequently asked questions

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Site architecture

preppr.ai rebuild: topic clusters, entities, and internal links

Seven pillar pages own the category questions practitioners ask search engines and AI assistants. Each pillar links to its supporting guides, sector pages, and platform pages, and every page opens with a direct answer that Google AI Overviews and LLMs can quote.

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1 · URL structure

/Home. Organization, WebSite, SoftwareApplication.
/learnHub for all pillars and guides. Replaces blog.preppr.ai.
/{pillar} · /{pillar}/{guide}Topic clusters. Short, query-shaped slugs one level under the pillar.
/sectors/{sector}Eight sector pages. Replaces /business, /healthcare, /government, /infrastructure.
/platform/{tool}Six tool pages. Replaces /feature-* URLs.
/compare/… · /glossaryComparison and entity definitions (DefinedTermSet).

2 · Topic clusters

Each pillar targets a head query and links to every guide in its cluster. Guides target long-tail and question queries, link back to the pillar, to sibling guides, and to one platform page.

PILLAR · {{ cl.path }}{{ cl.label }}“{{ cl.query }}” · {{ cl.inbound }} inbound links
Linked from{{ fr.label }}

3 · Entity map

One canonical name per entity, defined once in the glossary, used verbatim everywhere, and declared in structured data. Preppr is tied to its legal entity, tools, and the standards it maps to so AI systems resolve the brand and its category together.

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4 · Content gaps on the current site

GapWhat we found on preppr.aiFix in this rebuild
No definitional contentNo page answers “what is a tabletop exercise,” “what is HSEEP,” “what is an AAR,” or “what is a THIRA.” Those answers are owned by FEMA, Ready.gov, and other vendors.Seven pillar pages with a 40–60 word answer directly under each H1.
Blog on a subdomainLong-form content lives on blog.preppr.ai, splitting authority from the main domain.Consolidate under /learn with 301s; pillars become the hub.
Four broad sector pagesPrivate sector, healthcare, public sector, and infrastructure only. Water, energy, aviation, transit, and higher ed have no page.Eight sector pages, each tied to its named regulation.
No regulation pagesCMS, AWIA, NERC CIP-008, FAA Part 139, ISO 22301, and Clery are mentioned in sales material but have no page to rank or be cited.Sector compliance pillar with one guide per regulation.
Duplicated headingsThe homepage renders most H2/H3 blocks two or three times (responsive variants), so crawlers read repeated text.One heading per block; responsive layout handled in CSS.
Alt text stuffingThe same long keyword sentence is reused as alt text on three different images.Short, literal alt text describing each image.
Incomplete tool coverageFooter lists four of six tools; URLs are inconsistent (/feature-askpreppr, /feature-exdesigner). “By Challenge” links to the homepage.Six /platform/{tool} pages, linked from every footer.
Comparison buriedThe “how is Preppr different from other AI tools” answer is a blog post linked from homepage cards.Dedicated /compare/preppr-vs-chatgpt with a comparison table.
No FAQ contentNo visible question-and-answer content on the homepage or sector pages. Confirm structured data in Framer.FAQ blocks with FAQPage markup on home, pillars, sectors, and compare.
Inconsistent detailsFooter shows both © 2026 and © 2025.One footer, one entity block.

5 · Internal linking rules

  1. Every pillar links to all of its guides, its platform pages, and two related pillars.
  2. Every guide links up to its pillar, across to sibling guides, and to one platform page.
  3. Every sector page links to its regulation guide, two or more pillars, and the tools it uses.
  4. Every platform page links to two or three guides that explain the job it does.
  5. Key terms link to the glossary; glossary entries link to the canonical page for that term.
  6. Breadcrumbs on every page below home; the footer links every pillar, sector, and tool.
  7. Anchor text uses the target page's name or query, never “click here” or “learn more.”

Most-linked pages (in-body links)

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6 · Structured data by template

Each page in this prototype writes its JSON-LD into the document head on navigation. Inspect any page to see the output.

TemplateSchema types
HomeOrganization · WebSite · SoftwareApplication · FAQPage
PillarArticle (about: DefinedTerm) · FAQPage · BreadcrumbList
GuideArticle (isPartOf: pillar) · BreadcrumbList
SectorWebPage (audience) · FAQPage · BreadcrumbList
Platform toolSoftwareApplication (isPartOf: Preppr) · BreadcrumbList
CompareArticle · FAQPage · BreadcrumbList
GlossaryDefinedTermSet · DefinedTerm

7 · AI Overview and LLM checklist

  • A 40–60 word answer as the first paragraph after every H1.
  • H2s phrased as the questions people ask, each followed by a one-sentence answer.
  • Key facts as a definition list; comparisons as real tables.
  • Named standards with acronyms (HSEEP, ISO 22301, NERC CIP-008) instead of vague claims.
  • Reviewer and updated date on every guide.
  • Server-rendered HTML; no content hidden behind tabs or scripts.
  • Publish /llms.txt listing pillars, tools, and the glossary.
  • Allow Googlebot, Google-Extended, GPTBot, ClaudeBot, and PerplexityBot in robots.txt.
  • Consistent Organization entity: name, legal name, address, logo, LinkedIn sameAs.

8 · Redirect map

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